I've followed this company since inception—and some of the projects even longer, so it was interesting to talk with the new CEO about what the team is doing and how they expect to deliver for shareholders. He had a better answer than I expected for why anyone should care about "high grade by non-Athabasca standards" when the Athabasca does exist. And I think his answer to the skin-in-the-game question was the most startling I've ever gotten. See what you think...
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